Parity violations are hard to track, especially when wholesalers sell contracted rates to uncontracted OTAs. Here's some advice to help protect your revenue.
How to adjust your market mix during high and low occupancy
To drive the most revenue possible at your hotel, it's important to adjust your market mix according to periods of high and low occupancy. But how? This concisely signposted article runs through the key considerations.
OTA Insight and Revinate Webinar: your questions answered
Geo-tagging, personalisation, the marketing and revenue team relationship: these were all key themes we didn't have time to discuss in a jam-packed webinar last week but have answered here.
Amoma’s collapse: how hotels are pushing back against rogue OTAs
With recent distribution developments likely to jolt hoteliers into revisiting their parity systems, we recap on the issues in the chain of guest to OTA to distributor to hotel - and how Marriott is pushing back.
Transactions that the now-out-of-business Amoma dealt with were measured in the billions. What will happen to the hefty sums still lying in their coffers?
PhocusWire: Marriott and Expedia in the spotlight, Amoma in the deadpool
OTA Insight's Gino Engels headlined PhocusWire last week, with insights into wholesale changes in distribution in the wake of Amoma’s demise and moves from both Marriott and Expedia.
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