As popular travel destinations in Europe emerge from months of uncertainty and cancellations, we use OTA Insight’s tech stack to examine the evolution of the rate strategies of destinations across the continent, to see how hoteliers are capturing increasing demand in 2022.
Across the globe, travel restrictions are falling away. Popular travel destinations that have had their travel restrictions removed are starting to see surges in interest as consumers try to compensate for two years of curtailed travel.
As destinations look forward to early signs of market recovery, hotel and flight search data suggest that there is increasing interest for travel to Thailand and Australia. But what pricing strategies are hotels in these destinations using to capture demand?
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