Find out the differences between free and paid rate shoppers to determine what your hotel needs and how to choose the best rate shopper for your property.
What effect is COVID-19 having on your market? For most, the question is how much of an impact it's having. So often, the first step is quantifying demand, as we explore here.
We look at why hoteliers should be taking advantage of package holidays, what kinds of packages can be offered, and how they can be priced competitively.
Find out how to adjust your market mix according to periods of high and low occupancy as well as the best tools to execute your strategies efficiently.
OTA Insight co-founder and Chief Commercial Officer, Gino Engels, discusses the right strategy for maximising the money coming in during off-peak times.
Google and Airbnb have been significant players in the hotel distribution space. Gino Engels wrote for Hospitality Technology on the consequences for OTAs and hoteliers.
Millennials, mobile booking and "rogue" OTAs are just a few developments the new decade has in store for the travel and hospitality industry. Find out what OTA Insight predicts for 2020.
Geo-tagging, personalisation, the marketing and revenue team relationship: these were all key themes we didn't have time to discuss in a jam-packed webinar last week but have answered here.
Using data from our wholesaler analyses and regular parity reports, we ask in the wake of Amoma’s demise: who’s next in line for the rogue OTA title?
With recent distribution developments likely to jolt hoteliers into revisiting their parity systems, we recap on the issues in the chain of guest to OTA to distributor to hotel - and how Marriott is pushing back.
Transactions that the now-out-of-business Amoma dealt with were measured in the billions. What will happen to the hefty sums still lying in their coffers?
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