How are traveller search patterns changing as markets recover?

As recovery from COVID-19 unfolds globally and travel restrictions are gradually lifted across different destinations, market behaviour and intent to travel will change dramatically.

OTA Insight has developed datasets for certain spotlight cities, tracking flight search and ota and metasearch trends, along with the origin of these searches, so hoteliers can adjust to upcoming shifts in consumer behaviour.

This free-resource can serve as a guiding reference for your own market’s recovery by observing how traveller search patterns vary in recovering markets.